The Rewards are Outdoor in West Virginia
West Virginia, nestled in the Appalachian region of the United States, boasts stunning natural landscapes, rich cultural heritage, and a growing energy platform.
West Virginia has diversified its energy sector. Historically, coal mining has been a cornerstone of the economy. While the industry has declined in recent years due to market shifts, it still plays a significant role. Over recent year, the state’s abundant natural resources are contributing to its growing production of natural gas. Additionally, West Virginia is a global hub of chemicals, biotech, telecommunications, and aerospace.
For the outdoor adventurers, the Mountain State is totally in the Appalachians with 80% of the state covered in forests. This natural beauty drives the growing tourism industry.
Outdoor advertising got its start in West Virginia, when the Bloch Brothers Tobacco Company started painting barns and bridges with their ads. Today, Link Media Outdoor relies on traditional statics, new digital bulletins and posters on interstates and major state routes.
Think Outdoor. Think Link. Search the interactive map.
Impact The West Virginia Market.
1.Fast Facts of West Virginia
- Link Media Outdoor serves 1,775,156 Million across 24 counties
- Mean household income of $54,532 and a median age of 42.9
- Largest Employers Include – WVA United Health, Brand Energy, MedExpress, ESMARK, DFS Newell
- Education: 89.1% High School+ 24.8% Bachelor Degree+
2.Billboards Work
Whether focused on a city or throughout the region Link billboards are located on the heaviest traveled interstate highways, State roads and commuting routes. Link has a Very Strong presence in major thoroughfares that service local traffic, as well as traffic from five heavily populated bordering States. Frequency or repetition is developed easily, as many West Virginia vehicles travel the same route daily. Link advertising is smart because the reach is delivered for a very affordable cost per thousand. Points to Ponder:
– Average miles traveled daily is 25.5 miles
– Link has coverage in 4 major interstates (I-77, I-79, I-64 and I-81) traversing densely populated
areas of the state.
– Your Ad will be seen by as much as 100,000 — 300,000 viewers per week
3.Why Billboards Make Sense
- Ads are there 24/7, not tuned into or clicked on
- Billboards are specific as directional and brand building for multiple locations
- Billboards are #1 media to drive digital searches, enhancing any social media
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