TAMPA.
The combined MSA is ranked #13 in the US with 4.4 million residents. Link Media Outdoor addresses that region with “FL-01”. It is a double sided digital on I-4, the major route, between Tampa and Lakeland, Fl.
Link’s FL01 is on the property of the Florida State Fairgrounds and across from the Seminole Hard Rock Resort and Casino. As the Fairgrounds hosts events including concerts, auto shows, arts and crafts, and more, the viewership of the digital display multiplies. The Casino has just added a brand-new hotel with hundreds of rooms. This piece of Florida is becoming a larger destination, so the value of your message is increasing every month.
Impact The Tampa Market.
1.Fast Facts on the Tampa DMA
- Greater Tampa Bay Area population of 4.6 million
- Young with a Median Age of 35.4 and Average Household Income of $83,800
- 23.4% Growth in last 10 years
- Focal point in the developing Jacksonville to Tampa to Orlando corridor
2.Billboards Work in Tampa
- Tampa boasts the second worst traffic in Florida, FL-01RR generates 360,000 weekly impressions
- 1 in 5 commuters spend more than 45 minutes commuting one way
- It’s a regional community with residents traveling distances to school, work, recreation, shopping
- Interstate 4 is the primary fast track from central Florida to the Tampa-St. Pete’s business hub
3.Why Billboards Make Sense
- Ads are there 24/7, not tuned into or clicked on
- Billboards are #1 media to drive digital searches
- Seen: 62% of Adults notice Digital Billboards, monthly
- Responsive: 57% visited the store after seeing the Digital Billboard ad
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